There's Always An Excuse to Fiesta
The rapid growth of interest in online casinos, which began with the 2020 pandemic, has not subsided to this day. Gambling vertical is steadily gaining momentum, even in those GEOs where it did not bring much profit before.
In today's article, we will discuss the main trends in the gambling niche in 2022, share the latest trends in the online casino industry and tell you what GEOs are worth pouring into if you want to avoid competition.
Ubiquitous legalization.
The world is increasingly adopting the idea that any prohibition only encourages those to whom something is prohibited. The gambling industry is no exception - today it is legal in most countries of the world.
Even in traditionally conservative states such as Azerbaijan or Turkmenistan, known for their historically strict mores towards such things, still decided to legalize online casinos. There are discussions on this agenda in other countries as well - indicating the potential legalization of gambling there as well.
Part of the reason why the legalization of the global gambling industry has accelerated so rapidly is the advent of blockchain technology. For example, while in the past it was easier for governments to ban all online casinos and track illegal gambling projects through bank monitoring, thanks to the introduction of blockchain, they have to work out mechanisms of legalization, so that such a profitable niche is not "in the shadows".
However, blockchain payments are also good because they lower the entry threshold for the players themselves. The fact is that when using "classic methods of deposit/withdrawal" of funds, gambling houses are forced to complicate the mechanism of user verification in order to avoid all sorts of machinations. Blockchain technology, in its turn, gives such a high level of protection that there is no need in the complicated process of players' verification - their money is safe thanks to crypto algorithms.
The introduction of cryptotechnology in gambling is not limited to blockchain payments. Projects based entirely on the use of blockchain technology have begun to appear. For example, crash games like Aviator.
It is worth specifying here that technically they are not online casinos in the classical sense, but since these games, in fact, can earn real money, they also belong to the gambling niche.
Another positive trend in the sphere is the increase in the average size of bets. Strange as it may seem, the pattern emerged almost immediately after the pandemic, when people began to try out various kinds of online leisure activities in droves out of boredom. And this trend is relevant in betting, especially when it comes to cyber tournaments.
In short, people began to spend more money on this kind of leisure and began to treat it not as a way to earn money, but as entertainment, which is what gambling is essentially.
VR and AR technologies can provide a new gaming experience on online platforms through visuals, real sounds, and tactile sensations. However, it takes a lot of money and effort to create a virtual casino.
Online casino software with VR must have a wide range of features, as well as work even with high traffic. It is important to consider that the interaction between developers and operators must be of high quality, so that the opportunity to update the software is always available.
In addition, to make it convenient for the users to play in VR-casino, it is necessary to provide support for games on mobile devices.
Despite the considerable costs, virtual and augmented reality gambling platforms will allow to develop the concept of "live casino" and make the games more attractive for users. Players will be able to feel how they hold chips or cards in their hands, as well as press the buttons of slot machines.
Moreover, industry experts agree that by incorporating VR and AR technology into their operations, land-based casinos will be able to attract more players. Users will be able to play remotely while interacting with real visitors to the establishment.